Designer - Georgia Hall
Founded in 2004, State of Georgia is an expression of Georgia Hall’s fabulously outrageous spirit.
A spirited performer at heart with a love of bohemia, Georgia loved nothing more than dressing up as a child. This lead to an early career on the stage with dancing and acting jobs that took her around the world. It was this innate expressiveness, love of colour and movement, that lead to her designing her first collections to suit her own ever changing frame of mind, hence the name, State of Georgia.
Originally an Australian based brand, State of Georgia quickly gained a following for its vintage-inspired prints and silhouettes, undertaking a rapid global expansion. Whilst developing a strong following in a number of different markets across the world, it was after travelling to Japan and falling in love with the culture and fashion there, Georgia followed her heart and decided to concentrate on the Japanese and South East Asian markets.
Fast forward to now, currently residing between her home in Bali and her hometown of Melbourne and having become a mother in recent years, Georgia’s reinvigorated passion for designing eclectic feminine collections with a touch of girlish vintage detail, see’s her twisting her focus again and unleashing a fresh range, influenced heavily by her travels. The label has evolved into a capsule online collection that defies seasons and trends, focusing instead on signature pieces that every girl needs in their wardrobe, whilst revisiting some beloved original styles and prints, all of which gives us an insight into the current 'State of Georgia’.